SERVICES
PACKAGING
ΠΕΡΙΓΡΑΦΗ
The ENOIA brand is a series of cosmetic products that was created through the internal search of a successful dermatology center, having as a need the extroversion and communication for representative cosmetic products for both face and body.
The name is inspired by the Greek word “Care” popularly known as “meaning” which translates as something that people care about and want to care about. This is how the simplified enoia script was given.
We designed the ENOIA cosmetics line with a minimal approach and typography based on display Fonts fonts yielding appropriate prestige. So we used the white background to decongest the information while focusing as a key visual communication element the skin levels depicted with fine wavy lines.
The effect of black and white in combination with the lines of the skin give us a visual approach with movement causing the interest of the packaging.
