SERVICES
PACKAGING
DESCRIPTION
Bee’s home honey has been produced on the island of Lefkada by a local producer for the last 10 years. The continuous upward trend of the tourist product and its placement in key points of sale created the need for renewal and new launch in the local market.
The aim was for the label’s design to be combined with re-positioning in the market with a new philosophy.
A series of illustrations was designed inspired by the stone beehives, the beehives used in the past years for the production of honey to give a personalized character to this project.
Fonts display fonts as well as handwritten writing signing the place of production of the product were selected. The quality characteristics of the sticker are determined on the silver substrate and gold effect on the details.
